Some ideas start as conversations.
Some start on the course.
Be the Club started in both places.
And now it’s time to officially launch it the right way — together.
On February 19th from 5:00–8:00pm, we’re hosting the official Be the Club Launch Party at Fat Pants Brewery in Eden Prairie, MN. This isn’t just a product drop. It’s the first public step in building something bigger than apparel.
It’s the start of a community.
Why We’re Doing This
Be the Club was built for the everyday golfer.
The weekend warriors.
The after-work nine-hole crew.
The ones who love the game — but don’t take themselves too seriously.
We wanted to create something that feels just as natural grabbing a drink after a round as it does standing over a shot. Golf centric. Lifestyle focused.
A launch party felt right because this brand was never meant to exist online only. It’s meant to be worn, talked about, shared, and experienced in real life.
What to Expect
This isn’t a sit-and-watch event. It’s a show-up-and-be-part-of-it night.
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Special event-only discounts
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Drinks, food, music, and networking
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Drawings and giveaways
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A chance to see and feel the pieces in person
Most importantly, it’s a chance to meet the people behind the brand and the people who believe in what it represents.
Support Local. Build Local.
Be the Club is rooted in community. Hosting the launch at Fat Pants Brewery isn’t random — it’s intentional. Good people. Good atmosphere. The kind of place that feels like the 19th hole even if you didn’t just play 18.
We believe in supporting local businesses because that’s how movements grow — one room at a time.
This Is Just the Beginning
The launch party isn’t the finish line. It’s the starting point.
Be the Club is about mindset. Commitment. Showing up prepared and present. Carrying the game into everyday life.
So we’re inviting you to show up early. Stay awhile. Have a drink. Connect with someone new. Be part of the first chapter.
February 19, 2026
5:00–8:00pm
Fat Pants Brewery
8335 Crystal View Rd
Eden Prairie, MN 55344
Show up early.
Leave as part of the club.